Candidates Go to College to Learn Campaigning

If only here were a handbook called "How to Successfully Campaign for Office and Get Elected." It would be a bestsller during election season.
Friday's Candidate College at University of South Florida Sarasota-Manatee came close to being just that kind of guide.
The event for current and potential candidates covered how to file for candidacy, raise funds, develop social media tactics, tap the power of the media and more.
The final session of the day featured Christian Zeigler of the Sarasota County Republican Club and Richard O'Brien, chairman of the Manatee County Democratic Party, giving some insider tips and insight on how to organize.
"At the end of the day, you have to be the chief executive of your campaign," O'Brien said.
Candidates can use the local parties' clubs for some basic supports and gain contact lists, but

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